Education from Leeds & Harvard university. Sophie started her career in buying & merchandising roles at HQs of some of the leading fashion retail brands. This exposure to retail inspired her to found Threads in 2010. Threads uses unique technology to create a new world of retail. With social media & content, instant messaging & strong brand partnerships Threads is the leader in what they define as luxury chat commerce. Sophie is now dedicated with her team to continue to lead in this space and pioneer the next generation of retail.