Founded in 1998, Google is a global corporation providing Internet-related products and services. The company’s solutions include search engine, software, hardware, cloud computing, advertising, maps, and others. Google was started by the Stanford students Sergey Brin and Larry Page, and initially their only product was a search engine. In 2000, Google introduced Google Ads (then: AdWords), a self-service program for creating online ad campaigns. Currently, advertising solutions is the company's most profitable segment, which includes display, mobile and video ads, as well as text ads. In the last decade, Google has also launched an online productivity suite, various desktop products, as well as mobile and computer operating systems. In the recent years, the company has moved into communication hardware through partnerships with major electronics manufacturers.