Self-Description

SimilarWeb’s market intelligence solutions provide customers with insights to help them understand, track and grow their digital market share. With their insights businesses, agencies, marketers and analysts can benchmark performance against competitors, reveal competitors online strategy, discover new opportunities, identify emerging trends and understand consumer intent and journey.

Primary Company Info

Headquarters:
Tel Aviv, Israel
Country:
Israel
Year Founded:
2007
Company Segment:
Analytics & Intelligence
Active Markets:
Global

NC Company Overview

SimilarWeb is a market intelligence platform that is used by companies to help them understand their own performance against industry averages and also to see how their competitors are engaging with customers. It allows powerful insights into how users interact with websites, and this information can be useful in various parts of a business, from market research through to sales. Running analysis with SimilarWeb is designed to be as easy and quick as possible, letting research and insights be displayed in a meaningful and simple to action way. SimilarWeb, based in Tel Aviv, Israel, is used by companies of all different sizes, including big name enterprise scale international companies. It is used by marketing agencies and also in a diverse range of industries, including retail, consumer finance, technology, and sales. As of May 2019, more than half of the companies on the Fortune 500 use SimilarWeb to help analyze and grow their share of their markets. It is used in over 90 countries around the world, and is relied on by all six of the largest global marketing agencies. Their customers include Google, Microsoft, eBay, Omnicom, AliBaba, P&G, Deloitte, Adobe, Walmart, Under Armor, Unilever, Samsung, Adidas, Nestle, Kimberley-Clark, Unilever and Pepsico.

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