Company logo: simplesurance


To become the world’s leading e-commerce provider for product insurances.


The InsurTech simplesurance is changing the way people see and buy insurance. The traditional insurance industry has been rarely using the potential provided by digital transformation. By incorporating new digital sales channels insurers can acquire new – modern and tech-savvy – customers, hence a new generation of customers.  Being the market leader for digital insurance software solutions simplesurance develops cross-selling solutions at the interface of traditional insurance industry and modern digital world. The integration allows the purchase of insurance at the point-of-sale in 28 countries. More than 2,500 partners including e-commerce and banking providers as well as manufacturers use the innovative power and flexibility of the company’s cross-selling platform.  CEO and Founder, Robin von Hein and his team of more than 150 employees offer a simple access to insurance. They enable customers of Banks, FinTechs, online and offline shops to insure their gadgets directly during the process of the purchase at the point-of-sale. The insurance portfolio applies to a big variety of products, ranging from mobile electronics to household items, stationary electronics, tyres, strollers, pets, and more. In the digital customer journey are all steps automated, including the generation of insurance data, claim handling, and repair management. Only one click ads the insurance package to the product, directly in the shopping basket in online stores. Within the platform of FinTech partners, the integration identifies the smartphone on which the app is installed and offers a suiting premium and other insurances. 

Primary Company Info

Berlin, Germany
Year Founded:
Company Segment:
Active Markets:

NC Company Overview

simplesurance is a technology company with a focus on product insurance. It offers a number of solutions and services that can help consumers insure the devices and products they love, and help insurers win business by enabling insurance to be cross-sold at the point of sale when products are purchased. Customers can purchase insurance for things like laptops, bikes, music equipment and watches even months after they bought the item if they later decide that they need it using simplesurance, and the cross-selling features can be implemented into ecommerce websites to offer insurance on high value items as the customer buys. The customer can manage all of their product insurance policies by using the simplesurance app, where they can also get support and file claims. simplesurance, based in Berlin, Germany, is continually expanding its outreach to different markets, and its services are available in a number of languages including English, Swedish, Spanish, Italian and Japanese. As of May 2019, simplesurance employs more than 145 people of around 30 different nationalities in its headquarters and other office locations. Its cross selling solutions for e-commerce can be easily integrated with all of the leading ecommerce platforms, including Magento, Shopware, oscommerce, PrestaShop, Modified, Ipilum, JTL Shop and OXID esales. Its consumer brokerage app is available as a web app or on iOS and Android.